DataNewton
What can we learn from DataNewton? Real-World Innovation experience
- Type: News Portal
- Direction: Web development
- Term: 2 months
- Address: https://datanewton.ru/blog
- Industry: Consulting services
Create a blog for publishing articles and news, which would be an important tool for promoting the DataNewton brand. At the same time, it was important that the development required minimal financial costs and did not distract from other key tasks of the company.
Blog integration with the main website
We immediately realized that creating a separate website for a blog was impractical from a budgetary point of view. Instead, we decided to integrate the blog directly into the existing platform. This allowed not only to save money, but also to make the interface more user-friendly for users who are already familiar with the main site. The blog became part of a ready-made ecosystem, which simplified navigation and increased engagement.
Choosing a blog platform
Taking into account budget constraints and the need for ease of maintenance, we chose WordPress as a blogging system. WordPress provides flexible options for content management and customization, as well as access to a variety of plug-ins to enhance functionality.Adaptive layout
One of the important tasks was to ensure that the blog looked attractive and was easy to read on any device — from mobile phones to desktop PCs. We have implemented responsive design in WordPress, which automatically adjusts to the screen size, which has improved the user experience.
Additionally, to speed up page loading and improve the experience with mobile devices, we have reduced the size of images and optimized the content. This has significantly reduced the download time, which is important for user retention.
Configuring WordPress and plugins
After installing WordPress, we selected and configured the necessary plugins for easy management of articles and news. It was important that the blog was intuitive and allowed the DataNewton team to easily add and edit content.
We have organized articles and news into categories, providing easy navigation for users so that everyone can quickly find the content they are interested in.
The Admin Panel
We have created the simplest and most convenient admin panel for the DataNewton team. Employees can now add new content, edit old content, and monitor attendance statistics. We have set up automatic updating of contact information based on the user's location, which adds convenience for international readers.
Testing and launch
After completing the development, we conducted comprehensive testing: we checked the functionality of all functions, the convenience of the interface and the correctness of the display on different devices. This made it possible to ensure that the blog would function smoothly and provide users with a good interaction experience.
The blog implementation for DataNewton has become successful: The launch of the blog led to an increase in traffic to the platform, as well as increased brand awareness. The blog has become a convenient and useful resource that publishes important articles and news that are of interest to the target audience — users working with data and counterparties. As a result of integration with the main site, all content is available in one place, and users can easily navigate between the site and blog sections. We have complied with financial constraints, while maintaining high quality and functionality. The React and Python website remained unchanged, and the blog was seamlessly integrated into this ecosystem through WordPress at minimal cost. The blog development project for DataNewton has become a successful example of how to effectively solve a problem with minimal cost. We used ready-made solutions by integrating the blog into the existing site structure, which allowed us not only to save money, but also to significantly improve the user experience. This project was an important step in popularizing the brand and attracting a new audience, and also showed how the proper integration of modern tools can help solve problems of any scale with maximum efficiency and minimal costs.
