Циркон

When the Zircon Dental Clinic in St. Petersburg decided to create its own website and coincide it with the opening of a new dental clinic, we had an ambitious task: to create a modern, functional and convenient platform that would help the clinic stand out from competitors and improve interaction with patients. We understood that it was important not only to present the services beautifully, but also to offer users the easiest and fastest way to interact with the site.

We were sure that the project required a special approach, since the client is a medical clinic, which means that the site should not only be aesthetic, but also as functional and accessible as possible. Time was limited and the demands were high. But it was a challenge that we managed to successfully solve.

Task

Our task was quite clear: to create a website that would increase the recognition of the clinic, improve interaction with patients and attract new customers. It was important to take into account not only the appearance, but also the functionality, especially in the context of online appointment and convenient navigation of services.

Unique design development

One of the most important aspects of the project was the work on the design, which was supposed to reflect the style and personality of the clinic, as well as distinguish it from competitors. We knew that Zircon is a clinic that adheres to high quality standards and takes care of its patients. Therefore, the design had to be modern, clean and at the same time cozy.

• We have created a modern and stylish interface that combines elements of a medical theme and a pleasant, warm atmosphere.
• We have made the design adaptive so that the site looks equally good on any device: from computers to smartphones. This was important, as many patients prefer to make appointments via mobile devices.
• For the convenience of users, we have taken care of intuitive navigation so that everyone can easily and quickly find the information they need, whether it's services, contact information, or clinic opening hours.

Adaptive layout

• We integrated the design using adaptive layout on the WordPress platform, which allowed us to ensure high performance and visual appeal of the site.
• To improve the user experience, we optimized the images, which accelerated the page loading time.
• We tested the site on different devices and cross-browser compatibility to make sure that it is displayed correctly on all platforms, from mobile phones to desktop PCs.

Programming and configuring WordPress

The WordPress content management system was not chosen by chance: it allowed us to easily and quickly customize the site's functionality without increasing the project budget. We have integrated many useful functions that have become important tools for customers and site administrators.

• We have installed and configured WordPress, ensuring its stable operation.
• An important element was the service catalog, which we set up so that users could easily find the information they needed.
• For the convenience of patients, we have integrated an online recording system. Now it became easier to make an appointment: the patient could choose the right specialist, time and date without leaving home.
• We have also set up automatic updating of contact information based on the user's location, which has made the site even more personalized.

Configuring the Admin Panel and directory

• We have created a user-friendly dashboard for the clinic administrators so that the team can easily update information about services, schedules, prices, and contacts.
• We have organized a catalog of services with a clear structure so that patients can easily find the necessary information for each of the procedures.
• In the admin panel, we have made the interface as simple and intuitive as possible so that the clinic staff can easily make changes without having special technical knowledge.

Testing and launch

Before launching, we conducted a thorough testing of all website functions. We checked how the online recording works, and checked that the information is displayed correctly on different devices and browsers. We also made sure that the site loads easily and quickly, and that all interface elements work smoothly.

Website implementation for the Zircon Clinic

The implementation of the website for the Zircon clinic was successful and exceeded all expectations. We have created a resource that has become an important tool for the clinic, as well as a convenient and intuitive service for patients.

What happened:

• The website has become simple and informative, with an original design that emphasizes the uniqueness of the clinic and its professionalism.
• Navigation on the website has become clear and convenient: patients can quickly find information about services, prices, make an appointment and contact the clinic.
• The online appointment system has greatly simplified the appointment process, which has increased patient convenience and helped the clinic reduce the burden on administrators.
• We also saw how the website helped expand the client base and strengthen the clinic's image as a modern and high-quality medical organization.