RostJob
Enhancing User Experience and Visibility
- Client: RostJob
- Sphere: Work
- Link: https://rostjob.com/
- Submitted: September 2024
The task was to make the site more user-friendly, fast and accessible for users, as well as to improve its position in search engines. This required the implementation of a high-quality layout, correct integration with the backend and thorough SEO-optimization to make the site visible and user-friendly for both search engines and end users.
Development of the website layout began with the adaptation of the provided design. We realized that the site needed to be intuitive and user-friendly, regardless of the device on which it would be opened.
We adapted the design for all devices: smartphones, tablets and computers. This ensured that the site would be equally comfortable for users with different screens.We adapted the design for all devices: smartphones, tablets, and computers.
Fast performance was a key consideration. To do this, we optimized the design elements, removing unnecessary and heavy images so that the pages would load faster. This greatly improved the user experience.
We thoroughly tested all buttons and links to ensure that they always functioned correctly, which was a key element in creating a user-friendly interface.
Integration with the backend via API
The next step was to integrate the layout with the server side of the site. This task involved creating a bridge between the frontend and backend so that they could be automatically updated, giving users access to the most up-to-date information.We connected the frontend with the backend so that it could be automatically updated, giving users access to the most up-to-date information.
We connected the frontend to the backend through an API, which allowed data such as jobs, news, and events to be automatically synchronized. This also made it easier for sites to keep content up to date without having to manually update it.We also made it easier for sites to keep content up to date without having to manually update it.
The interaction between different parts of the site was customized so that all functions worked seamlessly. Users can now easily find the information they are looking for, such as available jobs or current news, without any delays or errors.All of this is done without delay or errors.
SEO Optimization
After the site was customized and integrated with the backend, it was the turn of SEO optimization. We focused on improving the site's visibility in search engines, as well as improving the user experience.
We selected keywords and analyzed the content structure. Based on this, we customized the text on the pages to be more search-optimized, which improved the site's visibility on Google and other search engines.We improved the site's visibility on Google and other search engines.
We improved the titles and meta descriptions so that they not only conformed to search engine algorithms, but also caught the attention of users. This also increased the clickability of the pages in search engines.We've also improved the clickability of the pages in search engines.
To speed up site performance and improve search engine rankings, we improved page load times, which was an important factor for both users and search engine algorithms. We implemented micropagination and many other SEO tools.All of these tools are now in place.
Results
Thanks to the work done, the RostJob website has become more user-friendly and functional. Here are the key results:
Usability
Thanks to the adaptive layout, the site became user-friendly for users on any device, from cell phones to desktops. Visitors could now easily search for jobs and use the site in any situation.
Speed and Performance
Optimization of site elements allowed for faster page loads, which greatly improved the overall user experience and reduced bounce rates.
Backend Integration
Thanks to API integration, the site was now able to automatically update information, eliminating the need to manually make changes. This ensured that all data was up to date.
SEO Optimization
The site became more visible in search engines. Not only did we improve visibility, but we also made the site more attractive to users, which increased page clickability in search engines and attracted more traffic.
As a result, RostJob's site not only improved its performance and user-friendliness, but also became more visible in search engines, which had a positive impact on traffic growth and improved overall site performance.
So far, RostJob's site has not only improved its performance and user-friendliness, but also became more visible in search engines, which had a positive impact on traffic growth and improved overall site performance.
