VR Logistic
Multimodal Logistics Without Borders: Landing Page for EU–Russia Delivery
- Client: VR Logistic
- Type: Landing Page
- Direction: Web Development
- URL: https://vr-logistic.com/forwarding
- Duration: 3 Months
- Industry: Logistics and International Freight
Creation of a landing page for a multimodal delivery service from the EU to Russia via third countries: structure a complex logistics process into a clear and persuasive interface, increase conversion and build trust in the service.
Page Structure Planning
– The landing page is built as a funnel: headline with the unique value → "About the service" block → step-by-step process → payment → delivery routes → benefits → contact form.
– Each section addresses a specific user concern: how it works, who pays, which routes are used, and what else is included.
UI/UX Design Focused on Simplicity and Trust
– A dark background with bright accents and minimalist graphics emphasizes technology and reliability.
– Central logo and 3D globe reinforce the global scale of the service.
– Clean typography, large icons, step-by-step diagrams, and route maps improve engagement.
Infographics for Routes and Transport Options
– Three key delivery directions are visualized: via Turkey, the UAE, and China/Hong Kong.
– The Turkey route includes four delivery options: ferry, truck, container, and air.
– Each route is accompanied by a simplified process and client-oriented benefits.
Development and Tilda Implementation
– Fully responsive layout using mobile-first principles: optimized for smartphones and tablets.
– Combination of built-in and custom blocks, hover animations, and anchor links for seamless navigation.
– Optimized SVG icons and images ensure fast page loading.
CTA Integration and Lead Capture Form
– CTA buttons (“Get a Quote”) and a contact form are placed strategically across the page.
– The form includes a minimal number of fields for ease of use and higher conversion.
– Integrated privacy policy link and business contact email to enhance trust.
The result is a clean, concise landing page that clearly explains a complex logistics process. The user immediately understands how the delivery scheme works, which routes are available, and what the benefits are. Thanks to the clear structure, responsive design, and well-placed CTAs, the number of incoming requests from interested B2B clients has increased. The page feels like a reliable and confident sales tool — not overloaded, but fully informative.
