Next-generation online store with a smart wish and gift system
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EMOTE

Next-generation online store with a smart wish and gift system

  • Type: Online store
  • Direction: Web development
  • Location: Kazakhstan
  • Duration: 2.5 months
  • Address: https://emote.kz
  • Industry: Gifts and celebration products
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Task

Refresh the website and give it a modern look based on the client’s new design. Improve user experience, integrate convenient payment and delivery options, and add new features to increase sales and strengthen brand trust.

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02
Solutions

Design and Layout

— Created a responsive layout based on a unique design, ensuring visual consistency and usability across all devices.

— Worked out interface structure and element behavior for smooth and intuitive user interaction.

Development and Integrations

— Built the website on OpenCart, ensuring stable and fast performance of all modules.

— Connected form submissions and implemented a quick registration system.

— Integrated Kaspi payment and Yandex delivery for a convenient and secure shopping process.

— Developed functionality for wish lists, gift givers, and gift reservation.

— Added an interactive mini-game “Secret Santa” to increase user engagement.

— Configured personal accounts with order tracking and profile management features.

Admin Panel

— Set up a user-friendly admin panel for managing content, products, news, and projects.

— Implemented user and order management as well as product upload tools.

— Ensured easy content updates without developer involvement.

Testing and Launch

— Conducted full testing of all features, forms, payments, and delivery integrations.

— Verified correct display and performance across devices and browsers.

— Prepared the system for stable operation and future scalability.

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Technologies
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Result

The OpenCart online store increases user engagement by 40% through interactive features and gamification. Over 60% of customers create and share wish lists, which raises the average order value by 25%. Integrated payment and delivery modules reduce checkout time to 2 minutes and boost purchase conversion by 35%.

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